--- title: Rocky Mountain --- [Skip to content](https://whiting.cc/rocky-mountain#main-content) [![Whiting.cc Cycle Sales](https://whiting.cc/hs-fs/hubfs/Copy%20of%20Whiting.cc%20logo%20landscape%20(250%20x%20100%20px)%20(600%20x%20437%20px)%20(600%20x%20100%20px).png?width=975&height=163&name=Copy%20of%20Whiting.cc%20logo%20landscape%20(250%20x%20100%20px)%20(600%20x%20437%20px)%20(600%20x%20100%20px).png)](https://www.whiting.cc?hsLang=en) - [Home](https://whiting.cc) - Brands Show submenu for Brands - [Products](https://whiting.cc/brands) Show submenu for Products - [Rocky Mountain](https://whiting.cc/rocky-mountain) - [ION Protection](https://whiting.cc/ion-bike) - [SQ Lab](https://whiting.cc/sq-lab) - [Traffic Distribution](https://whiting.cc/brands) - [Hygge eBikes](https://whiting.cc/hygge-brand-page) - [Chilli Scooter](https://whiting.cc/brands) - [Micro Scooter](https://whiting.cc/brands) - [Retail Services](https://whiting.cc/retail-support) Show submenu for Retail Services - [Buyline Finance](https://whiting.cc/retail-finance-for-stores) - [BikeDesk](https://whiting.cc/retail-support) - [Push Eccommerce](https://whiting.cc/retail-support) - B2B Show submenu for B2B - [ION Protection](https://whiting.cc/brands) - [SQ LAb](https://whiting.cc/brands) - Traffic Distribution Show submenu for Traffic Distribution - [Open Account](https://traffic-uk.com/account/register) - [B2B - Traffic](https://traffic-uk.com/) - [Hygge eBikes](https://whiting.cc/hygge-account-form) Open main navigation Close main navigation - [Home](https://whiting.cc) - Brands Show submenu for Brands - [Products](https://whiting.cc/brands) Show submenu for Products - [Rocky Mountain](https://whiting.cc/rocky-mountain) - [ION Protection](https://whiting.cc/ion-bike) - [SQ Lab](https://whiting.cc/sq-lab) - [Traffic Distribution](https://whiting.cc/brands) - [Hygge eBikes](https://whiting.cc/hygge-brand-page) - [Chilli Scooter](https://whiting.cc/brands) - [Micro Scooter](https://whiting.cc/brands) - [Retail Services](https://whiting.cc/retail-support) Show submenu for Retail Services - [Buyline Finance](https://whiting.cc/retail-finance-for-stores) - [BikeDesk](https://whiting.cc/retail-support) - [Push Eccommerce](https://whiting.cc/retail-support) - B2B Show submenu for B2B - [ION Protection](https://whiting.cc/brands) - [SQ LAb](https://whiting.cc/brands) - Traffic Distribution Show submenu for Traffic Distribution - [Open Account](https://traffic-uk.com/account/register) - [B2B - Traffic](https://traffic-uk.com/) - [Hygge eBikes](https://whiting.cc/hygge-account-form) - [Contact](https://whiting.cc/contact-us) [Contact](https://whiting.cc/contact-us?hsLang=en) ![Rocky Mountain](https://whiting.cc/hubfs/Rocky%20Mountain/Untitled%20design%20(7).png) UK DEALER INFORMATION # Love the ride. Born in British Columbia and built around some of the world's best mountain biking, Rocky Mountain has been pushing mountain bike design and performance for more than four decades. [EXPLORE THE RANGE](https://whiting.cc/rocky-mountain#rocky-range) [BECOME A DEALER](https://whiting.cc/rocky-mountain#rocky-dealer) ROCKY MOUNTAIN BICYCLES ## Made for the mountains. From fast, capable trail bikes to full-bore enduro machines and next-generation PowerPlay eMTBs, Rocky Mountain is a brand built around real mountain biking. The Rocky Mountain range gives specialist UK bike shops a distinctive premium MTB proposition across analogue and electric categories, backed by genuine riding heritage and a product range designed in British Columbia. ![Rocky Mountain Instinct PowerPlay](https://whiting.cc/hubfs/Rocky%20Mountain/Web_InstinctPP_MRiga_AVolokhov_NelsonBC_MRP3423.jpeg) POWERPLAY ## Trail performance. Electrified. Rocky Mountain PowerPlay bikes bring the handling, geometry and ride feel expected from a premium mountain bike together with powerful eMTB assistance. For dealers looking to offer customers something beyond the mainstream eMTB choices, PowerPlay gives Rocky Mountain a compelling position in the premium electric mountain bike market. [REQUEST DEALER INFORMATION →](https://whiting.cc/rocky-mountain#rocky-dealer) ![Rocky Mountain Altitude riding on the North Shore](https://whiting.cc/hubfs/Web_Altitude_MRiga_TVanderham_NorthShoreBC_MRP1456.jpg) ALTITUDE ## Built to go fast. The Altitude is Rocky Mountain's enduro platform — designed for riders who want confidence at speed, capability on technical terrain and a bike that still feels alive when the trail points back uphill. It's a natural fit for gravity-focused MTB retailers, enduro riders and customers looking for a premium bike with genuine race and mountain pedigree. [TALK TO US ABOUT ROCKY MOUNTAIN →](https://whiting.cc/rocky-mountain#rocky-dealer) THE RANGE ## A bike for the way you ride. 01 ### Instinct The versatile trail platform. Balanced climbing, descending and all-day capability for riders looking for one bike to do almost everything. 02 ### Altitude Enduro-focused performance with the geometry and suspension capability for steep trails, bike parks and demanding terrain. 03 ### PowerPlay Premium electric mountain bikes designed around Rocky Mountain's trail DNA rather than simply adding a motor to a conventional bike. ![Rocky Mountain Element in the Chilcotins](https://whiting.cc/hubfs/Web_Element_MRiga_Product_ChilcotinBC_MRP6220.jpg) EXPLORE FURTHER ## More ways to ride. Rocky Mountain's range extends beyond aggressive trail and enduro. From fast, lightweight platforms to bikes built for long days and big mountain exploration, the range gives dealers a broad premium MTB story. That breadth helps create a stronger Rocky Mountain presence in-store, with a bike for different riders, terrain and riding styles. ![Rocky Mountain riders in British Columbia](https://whiting.cc/hubfs/Web_Element_MRiga_SSchultzBSchultz_ChilcotinBC_MRP5426.jpg) BORN IN BRITISH COLUMBIA ## More than a bike brand. Rocky Mountain's identity has always been shaped by the trails, riders and terrain surrounding its Canadian home. UK DEALERS ## Interested in Rocky Mountain? Register your details to receive the latest Rocky Mountain UK dealer information. Whether you're interested in becoming a Rocky Mountain dealer, PowerPlay, analogue MTB or simply want to understand the opportunity for your store, send over your details and I'll get in touch. ✓ Latest range information ✓ Dealer pricing & margins ✓ Opening order options ✓ PowerPlay & analogue MTB information ✓ UK sales support DEALER ENQUIRY ### Let's talk Rocky. ![Rocky Mountain Altitude riding in Kamloops](https://whiting.cc/hubfs/Web_Altitude_MRiga_RGauvin_KamloopsBC_MRP1186%20(1).jpg) ![Rocky Mountain](https://whiting.cc/hubfs/Rocky%20Mountain/Untitled%20design%20(7).png) ## Love the ride. [BECOME A ROCKY MOUNTAIN DEALER](https://whiting.cc/rocky-mountain#rocky-dealer) [![Whiting.cc Cycle Sales](https://whiting.cc/hs-fs/hubfs/Copy%20of%20Whiting.cc%20logo%20landscape%20(250%20x%20100%20px)%20(600%20x%20437%20px)%20(600%20x%20100%20px).png?width=975&height=163&name=Copy%20of%20Whiting.cc%20logo%20landscape%20(250%20x%20100%20px)%20(600%20x%20437%20px)%20(600%20x%20100%20px).png "Whiting.cc Cycle Sales")](https://whiting.cc?hsLang=en) Sales and brand agent offering a direct route to market in the UK. 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